Degrees: Ph.D. Candidate in Communication, University of Connecticut; M.A., William Allen White School of Journalism & Mass Communications, University of Kansas; B.A., Washington University, St. Louis
Expertise: Branding, Media Writing
Christina brings a blend of industry and academic experience to her teaching and research at John Carroll University. She has worked in public relations and marketing as an editor and copywriter. Through writing for a variety of media, she developed an interest in new media, which is the focus of her research. Broadly, her research explores how features of new media technology affect users. Specifically, her research examines how the affordances of new media that are unavailable in more traditional formats affect message processing and influence. She has explored these features in marketing, news, and health contexts. In the classroom, Christina is interested in ways communication technology can help students strengthen their writing skills and confidence.